Marketing Ideas for Mortgage Brokers 

Mortgage Broker Marketing

The biggest challenge faced by most mortgage brokers is how to get enough leads. Buying them is one option, but the costs can be high and the quality variable to say the least. That's why more and more mortgage brokers are learning how to generate their own leads cost effectively and reliably via their own websites and social media channels. These guides explain how it's done.

Read on if you're ready to take your mortgage brokerage to the next level.

Marketing and Lead Generation for Mortgage Brokers

Hi. I'm David Miles. I created The PPC Machine to help mortgage brokers, independent financial advisers (IFAs), and other financial services professionals generate a consistent and reliable supply of high quality leads.

Back in the early days of the internet, I had my own IFA firm and it was there that I learnt to generate mortgage leads using niche websites that I promoted using search engine optimisation, pay per click advertising, and traditional PR.

And now, 15 years later, my mission is to teach mortgage brokers how to use search engine marketing, social media advertising, conversion rate optimisation, and email automation to transform their marketing.

You can get lots of information and ideas from the articles above - from niching your business through to using Facebook Ads, Google Ads, and lead magnets to keep your sales funnel topped up and ensure you always have a full sales pipeline.

Marketing a mortgage broker business doesn't all have to be about online and digital channels. The old-school marketing methods for getting leads are still as relevant today as they were in the past.

I want to help you compile a complete and highly effective mortgage broker marketing plan. The blog posts on this site also contain advice on marketing your business through networking, creating an effective referral marketing strategy, coming up with a strong value proposition, and much more.

You can also check out my book that explains how to build a lead generation system of your own as well as my new online course for mortgage brokers who want to create a fully-automated mortgage lead machine.

And If you want more specific advice you can book a free strategy call with me. Let’s work together to take your mortgage business to the next level.