A well-crafted value proposition will help you stand out from the crowd and will convince people to use you rather than one of your competitors. In this course, you'll learn what a value proposition is and be taken step-by-step through the process of creating a powerful value proposition of your own.
In this lesson you'll learn the theory of value propositions and get to analyse some real life examples.
In this lesson you'll find out what makes a good value proposition for a mortgage broker.
Now you know what makes a good value proposition, it's time to create a powerful one for your business.
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